How do ridiculously successful software applications grow and spread to users like wildfire? What psychological and technical strategies do you need to make this happen? Developer and founder Ankur Nagpal flew from NYC to share his growth hacks in this Achievers Tech Talk, the second instalment in the Achievers Entrepreneurship Speaker Series.
Ankur was the largest individual developer in the history of the Facebook platform! With 10,000 applications leveraging his work, he reached upwards of 200 million users. Because of this, publications like Business Week featured Ankur for the millions he earned this way.
As a cricket fan and former international level athlete, Ankur managed Product at Live Current Media’s cricket.com. He also helped to buy the digital rights to the Indian Premier League for $50 million from the Board of Control for Cricket in India. During that time, he was pursuing two degrees in Electrical Engineering & Computer Sciences and Economics at the University of California, Berkeley. After graduation, Ankur co-founded Leveraged LLC. In addition, he consulted on user growth for a myriad of leading companies in the consumer Internet space. Most notably, Glu Mobile, Electronic Arts, Betable, Fremantle Media, and GameDuell.
Due to his wealth of growth-hacking expertise, this talk is for any entrepreneur wanting to grow their business.