Shift to Recognition

The Shift from Years of Service Awards to a Culture of Recognition

We’ve all been there. Your coworker Sam is moving on to a new opportunity. Goodbyes are being said. Personal email addresses are being exchanged so everyone can “stay in touch”. Sam’s cardboard box is filled with the usual suspects: family photos, a mousepad with the Dallas Cowboys logo, the chrome stapler he secretly lifted from the supply closet and a Ziplock bag full of client business cards he has gathered over the years.

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Now, here is where the real fun begins. Sam’s footsteps can still be heard in the hallway when the vultures swoop in at his desk. The Pilot 2.0 pens, the ones that draw the super clean lines without smearing, go first. The post it notes and desk calculator go next. Bill from accounting grabs the XXL Chili Cookoff sweatshirt for his 6’4” nephew who plays nose tackle in Idaho. By the time the dust settles, inventory has grown scarce. However, a few items have remained unclaimed despite numerous scavengers passing by. Sam’s three “Account Executive of the Half” awards have zero bids. What is Sam supposed to do with these? Set them up on his desk at his new gig? Another drawer holds the faux leather briefcase with the company logo stitched on it that he received for his five-year work anniversary. Sam only had three options for his award and he selected the briefcase over the whiskey decanter (he already has one) and the cherry wood desk clock (his watch works fine). Sam won’t need it in the future as this company is now firmly in his past.

Why would Sam leave his years of service award behind? These type of awards are meant to be a reward for the culmination of five years of hard work! Does an unused briefcase truly represent the appreciation his previous company had for him? Sam has worked his tail off for 260 weeks and his big thank you comes in the form of a pleather bag to carry to work – the same bag that has been gathering dust in his desk drawer since the day he received it. To make matters worse, every employee next to Sam receives the same type of awards at their five-year work anniversary which makes the gesture less personalized. Whether your work performance is the strongest or the weakest in the company, everyone gets the same reward. Logic would assume that a costly rewards program would focus on performance yet 87 percent of recognition programs focus on tenure.

This brings up a legitimate question –  is a tenure of 5 years the benchmark to define loyalty? Do employees not take actions on a monthly, weekly or daily basis to benefit their company and confirm their commitment? For Sam, there were dozens of moments during that time span that were worthy of recognition. Like the time he renewed his biggest client despite them having given a verbal commitment to his competition. What about the time Sam worked 10 hours on Thanksgiving Day to finalize the forecast projections the CFO dropped on everyone at the last minute? Or maybe the 11 folks he acted as a mentor to when they were new hires. If you demand Sam’s loyalty, you must recognize him in the moments he displays it. After all, 59 percent of employees are not recognized at their preferred frequency. Nobody is sticking around for half of a decade just to get a lapel pin, gold watch or acrylic awards. In fact, the high majority of employees will never make it to a 5-year anniversary at a company. According to the Bureau of Labor Statistics, the average job tenure in the US is just 4.2 years. And the millennial workforce, who is expected to make up 75 percent of the workforce by 2025, will switch jobs four times in their first decade out of college!

What’s the solution? How do you build loyalty in the modern job-hopping workforce? The secret lies in building a true culture of recognition. Employee recognition should be given frequently and in the moment. This can include performance achievements, learning and development accomplishments and even celebrations such as birthdays and work anniversaries. Below are six keys to a successful recognition strategy.

  1. Speak to employees in their preferred language
    The modern employee wants convenience and information delivered in a manner that is easy to use, available via mobile and in the flow of work.
  1. Increase the frequency in which you recognize to drive behavior
    Letting employees know that their positive contributions are noticed drives discretionary effort because what gets recognized gets repeated.
  1. Celebrate milestones in the moment
    Find reasons to show employee appreciation such as finishing an onboarding checklist, completion of modules in a learning management system, birthdays, service anniversaries, etc.
  1. Integrate multiple programs into your recognition and engagement platform
    Make your recognition and engagement platform into a one-stop shop. Integrate other company programs such as HRIS, LMS, Wellness, Charity, Innovation and Referrals.
  1. Incorporate a non-monetary recognition strategy
    Not all recognitions have to include a monetary reward. Allowing for social recognitions increases frequency and drives incremental effort.
  1. Research successful employee recognition programs
    You’re not alone when it comes to building an impactful recognition strategy. Take a look at how other companies are successfully engaging their workforces through employee recognition. For example, you can gather inspiration from Horizon BCBSNJ’s and Smart & Final’s success stories. Access more HR success stories from leading companies here.

As the modern workforce shifts from year of service awards to sophisticated recognition and engagement platforms, it’s important to keep in my mind my six keys to a successful recognition strategy. From now on, avoid having the next Sam walk out your door by showing him appreciation from the start and on a regular basis.

To learn more, download Achievers eBook Recognition Culture: The MVP of Employee Experience.

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We’re excited to share that Achievers has been nominated for the Canadian HR Reporter’s 2018 Readers’ Choice Awards in two categories: Employee Engagement Programs and Recognition Programs & Awards. Share your love for Achievers and vote for us today before the March 19, 2018 deadline. Vote here.

Do you have any thoughts on this article? Share your comments below.

About the Author
Clinton Bean Headshot
Clint Bean is an Enterprise Account Executive at Achievers dedicated to helping large corporations better understand the evolution of engagement. He resides in Texas with his wife and 3 sons and can often be found on the sidelines coaching basketball and soccer or enjoying a round of golf. Connect with Clint on LinkedIn.



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HR Technology Trends

Major Trends in HR Technology Software

Employees are the most valuable part of any organization and HR’s responsibility to engage employees is crucial for organizational growth. The latest development in the ever-changing world of HR technology software consists of major disrupters within the recent years, from listening tools to in-depth analytics and much more.

According to an article published by the Society of Human Resource Management, it was claimed ‘Investors, seeking the next big step in breakthrough technology, plunged more than $2 billion into HR tech systems and platforms in 2016.’ This clearly states the massive breadth of advancements the HR world has gained accessed to. There has been a major change in the field of human resources – from simplified employee recognition to enhanced performance management platforms, HR is becoming high tech and data-driven. Manually keeping records on file is no longer efficient and this need to stay in a modern workplace calls for robust HR technology software to assist in taking care of HR goals targeted towards employee engagement and an effortless and unbeatable employee experience.

Below are major trends in the HR technology software world:

Growth of HR Software

Bersin by Deloitte provided an HR Software evolution report in 2016, which clearly showed the evolution and market growth of HR systems over the years.

Bersin by Deloitte provided an HR Software evolution report in 2016

The report shows the progress from the year 2000. Switching from mainframe computers to personal computers was a major shift in the technological world. This led to the growth and development in the field of software and led to the creation of HR software. Client-server software delivered core HR features such as record capturing, hiring, payroll, and learning management. In 2000, talent competition grew more leading to the market for talent management software. The more advancements made in technology, the more opportunity HR had to develop platforms and programs surrounding other initiatives outside of employee record keeping, such as the ability to leverage employee engagement and employee recognition and rewards platforms. And over the years, now the entire hr technology software trend has moved and continues to move undoubtedly to cloud computing.

Switching to a Cloud-Based System

Legacy HR software has always focused on task completion and storing information. But now, companies want to replace their traditional HR software with cloud-based HR solutions. The major advantages of moving to cloud based HR software consists of anywhere access, super user-friendliness, mobile app support, easy upgrades, lesser maintenance and, most importantly, little or no requirements for IT infrastructure like hardware and trained staff. All you need is a computer and an internet connection and you are set to go!

Integration with Social Media and Learning Management

When it comes to trends, social media is leading the charge. It not only allows for network building but now social media can be an effective way to communicate at the workplace. Using simple, fun ways to communicate via emojis and hashtags can contribute to improving the employee experience. Even the ability to send social recognitions across an employee recognition platform can help boost employee engagement.

Also, Learning Management Systems (LMS) are now turning into an old tool. HR is adopting the latest web-based technology for taking interviews. Video-based learning is now a fundamental learning platform and already adopted by multiple companies. Visual element supporting features in HR software are now a must-have given the rise of VR and AI.

Predictive Analysis of Employees

A more integrated approach is being adopted when it comes to communication tools. People prefer to have an end-to-end technology-enabled platform for interpersonal communication. Tools that allow data to be collected and shared across departments and organizations are preferred because it allows quick access to real-time insight.

Pulse surveys, employee recognition and rewards, culture assessments or any other approach that merges all employee needs in one group is required by an HR department – think of it as a one-stop shop for HR. They now believe that building a predictive analysis model and harnessing employee data is more important and today many companies are spending large sums of budget to get this done.

Mobile is “The Platform”

With all this advancement in technology, we can see a whole new world coming up. If you look around, there are more mobile devices than PCs and laptops. People talk on a phone, walk with a phone and now even wake up and sleep with a phone. We prefer to access all information on our mobile.

This means that HR technology software also has to adapt accordingly. For example, mobile applications can be a huge benefit to recruiters as many high potential candidates use their mobile devices to find a job and can apply easily while on the go. HR mobile applications should be mobile-friendly and easy-to-use to stay current with how employees prefer to communicate and engage.

Breakthrough in HR Technologies

As we are now moving ahead of the computer revolution, core technologies are not enough, instead their refinements are given more importance. Simple and smart technologies have taken over the hyped and complex core technologies. User-friendliness and delivering targeted results efficiently is the main focus. Companies now ask if the HR software they are considering buying is easy to use and accessible to their employees. Overall, what matters most is smart data, value for money, and user-friendliness.

The development of HR technology software has a symbiotic relationship with both businesses and employees. It will enable organizations to grow HR initiatives more effectively – whether it is improving performance management, employee recognition, or employee engagement. Technology helps create transparency and enable employees and HR departments to stay updated on progress, engagement levels, and more.

So business owners, let’s get the ball rolling and strive to create a transparent working environment with HR technology software.

To learn more about HR tech, in particular employee engagement and analytics, download the eBook Employee Engagement: Four Places to Start Measuring What Matters.

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About the Author
Sanjay Darji
Sanjay Darji works as a software analyst at SoftwareSuggest. His interests include HR software, performance management, employee engagement, photography, and food. In his spare time, he likes to spend time with his son and catch up on the latest technologies. You can follow him on Twitter at @sanjaydarji01.