LoyaltyOne Customer Success Story

LoyaltyOne launched the “Pass It On” program in April 2013, with the goal of bringing together siloed departmental recognition programs, as well as leverage core values on a platform that resonated with the organization’s culture. Grassroots response was unprecedented – launch statistics within the first two weeks showed user and program adoption levels at 93%, and over the program’s first year user engagement has been consistent at 97%.