Let’s face it: not all swag is worth keeping. But the right piece? It can spark pride, build connections, and turn your brand into something people actually want to wear, use, or show off. In 2025, great swag is thoughtful, useful, and speaks to who you are as a company — not just what’s printed on the tag.

Whether you’re boosting morale, welcoming new hires, or adding flair to an event, smart swag choices help everyone feel seen, heard, and appreciated. So, let’s explore ideas that stand out — for all the right reasons — and have people asking, “Where can I get one?”

Popular company swag ideas for 2025

Want swag that doesn’t end up in the junk drawer? You’re not alone. The best company swag in 2025 is all about blending everyday usefulness with a little brand magic.

We’ve rounded up top picks from Achievers’ updated swag catalog — items that employees and eventgoers will actually want to keep, use, and maybe even brag about. From functional to fun, these choices make a statement without shouting, helping your brand show up in all the right places.

Apparel: Wearables that walk your brand talk

Branded apparel doesn’t have to be boring — or boxy. These are the pieces people actually reach for on casual Fridays, team events, or let’s-be-honest, everyday Zoom calls.

T-shirt

A classic staple that turns your logo into an everyday favorite — comfy, casual, and never trying too hard.

Long-sleeve t-shirt


Like the regular tee, but ready for cooler days and stronger branding moments.

Polo shirt

Polished but relaxed — perfect for office pride without the full suit and tie commitment.

Crewneck sweater

Soft, stylish, and the unofficial uniform of people who get things done.

Hoodie

Because nothing says ‘I love my job’ like cozy fleece and a kangaroo pocket.

3/4 zip

Business on top, comfort underneath — your brand’s new power move.

Fleece jacket

Warm, practical, and destined to be worn on every team hike or chilly Zoom call.

Vest

Sleeveless confidence for the multitasker who likes to layer — and represent.

Bomber jacket

A bold, wearable brand statement that still manages to say, ‘I’m cool without trying.’

Leather jacket

For the MVPs — because recognition should look (and feel) like a promotion.

Jean jacket

Timeless, tough, and totally on-brand — no dress code required.

Windbreaker

Lightweight, resilient, and surprisingly stylish — just like your team.

Rain jacket

Keeps your crew dry and your brand out front, even in sideways rain.

Headwear: Top-tier branding, literally

Let’s give your brand a place to hang its hat. These pieces are practical, popular, and perfect for adding a little flair up top.

Beanie

Headwear that delivers warmth, style, and just the right amount of sass.

Trucker hat

Instant cool points — no actual truck required.

Bucket hat

For the trendsetters and sun-dodgers alike — your logo, their vibe.

Drinkware: Sip, sip, hooray

Hydration with a side of brand visibility. Whether it’s morning coffee or post-meeting water chugs, these drinkware items stick around — and so does your logo.

Yeti mug

Keeps drinks hot (or cold) for hours and your brand top of mind even longer.

Enamel mug

Vintage charm meets modern brand loyalty — ideal for desks and campfires alike.

Thermos

Great for coffee, tea, or surviving morning meetings — your logo never had it so good.

Tumbler

Sleek, spill-proof, and perfect for the always-on-the-go crowd.

Tumbler with straw

Hydration meets convenience — because sipping should never slow you down.

Plastic water bottle

Light, functional, and ready to follow your brand anywhere.

Stainless steel water bottle

Keeps it cool, looks sharp, and sticks around longer than most New Year’s resolutions.

Glass water bottle

Eco-conscious, elegant, and just fragile enough to be treated like a treasure.

Bags & totes: Brand on the go

Because everyone needs something to carry their things — and if it carries your logo too, even better. These bags bring your brand wherever your people go.

Tote bag

Carries your stuff and your brand — with style and zero effort.

Eco tote bag

Sustainable, reusable, and a low-key flex for your company values.

Backpack

Professional enough for work, casual enough for travel — your brand, always on their shoulders.

Duffel bag

Spacious, sturdy, and a subtle nod that your company’s got places to go.

Stationery: Ideas worth jotting down

Good ideas deserve good paper. These branded picks are perfect for planners, dreamers, and those who still appreciate a proper to-do list.

Bound journal

For capturing big ideas, quick notes, or doodles that look suspiciously like strategy.

Spiral-bound notebook

Simple, versatile, and always ready for a meeting — or a million to-do lists.

Mouse pad

Old school? Maybe. Still effective? Absolutely. Your logo deserves desk time.

Home & lifestyle: Everyday items with extra brand mileage

Think of these as the unsung heroes of swag — useful, thoughtful, and surprisingly good at keeping your brand in people’s daily routines.

Blanket

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The unofficial mascot of remote work — warm, soft, and fully branded.

Folding stadium seat

Makes even the hardest bleachers feel like VIP seating (brand pride included).

Travel pillow/blanket

Transforms economy into luxury — or at least into something nap-worthy.

Wireless speaker lantern

Lights up the room and your playlist — yes, it really does both.

Swag for every family member (yes, even the furry ones)

Employees don’t work in a vacuum. Celebrate the whole crew — pets, babies, and all — with swag that spreads the love (and the logo).

Baby onesie

Because even future employees deserve to wear the brand early.

Dog bandana

For the office dogs and brand ambassadors with four legs and no PTO.

Socks

Cozy, quirky, and surprisingly powerful at team building (especially when they match).

Why partner with Achievers for your swag strategy?

Swag shouldn’t be an afterthought — and with Achievers, it isn’t. Our Swag Store is built to work hand-in-hand with your employee engagement strategy, making recognition feel personal, purposeful, and just the right amount of fun.

From digital rewards to custom-branded gear, we make it easy to send the right message (and the right mug) at the right time. With guided redemption, seasonal updates, on-demand printing, and global delivery — plus no hidden fees — you get flexibility without the fuss.

So, whether you’re recognizing a standout moment or just want to say, “you matter,” we’ve got the tools to make it stick — and make it special.

Ready to upgrade your swag game? We thought so.

Company swag FAQs

Key insights

  • Thoughtfully designed swag reinforces company culture, creates memorable experiences, and builds a positive association with your brand.
  • The right swag fosters connection and loyalty. For employees, it boosts morale and pride. For clients, it strengthens relationships through thoughtful gestures.
  • Swag that resonates — such as eco-friendly or on-trend items — ensures recipients value and use the items, maximizing both engagement and brand visibility.
Kyla Dewar

Written by

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