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Let’s face it: not all swag is worth keeping. But the right piece? It can spark pride, build connections, and turn your brand into something people actually want to wear, use, or show off. In 2025, great swag is thoughtful, useful, and speaks to who you are as a company — not just what’s printed on the tag.
Whether you’re boosting morale, welcoming new hires, or adding flair to an event, smart swag choices help everyone feel seen, heard, and appreciated. So, let’s explore ideas that stand out — for all the right reasons — and have people asking, “Where can I get one?”
Popular company swag ideas for 2025
Want swag that doesn’t end up in the junk drawer? You’re not alone. The best company swag in 2025 is all about blending everyday usefulness with a little brand magic.
We’ve rounded up top picks from Achievers’ updated swag catalog — items that employees and eventgoers will actually want to keep, use, and maybe even brag about. From functional to fun, these choices make a statement without shouting, helping your brand show up in all the right places.
Apparel: Wearables that walk your brand talk
Branded apparel doesn’t have to be boring — or boxy. These are the pieces people actually reach for on casual Fridays, team events, or let’s-be-honest, everyday Zoom calls.
T-shirt
A classic staple that turns your logo into an everyday favorite — comfy, casual, and never trying too hard.
Long-sleeve t-shirt
Like the regular tee, but ready for cooler days and stronger branding moments.
Polo shirt
Polished but relaxed — perfect for office pride without the full suit and tie commitment.
Crewneck sweater
Soft, stylish, and the unofficial uniform of people who get things done.
Hoodie
Because nothing says ‘I love my job’ like cozy fleece and a kangaroo pocket.
3/4 zip
Business on top, comfort underneath — your brand’s new power move.
Fleece jacket
Warm, practical, and destined to be worn on every team hike or chilly Zoom call.
Vest
Sleeveless confidence for the multitasker who likes to layer — and represent.
Bomber jacket
A bold, wearable brand statement that still manages to say, ‘I’m cool without trying.’
Leather jacket
For the MVPs — because recognition should look (and feel) like a promotion.
Jean jacket
Timeless, tough, and totally on-brand — no dress code required.
Windbreaker
Lightweight, resilient, and surprisingly stylish — just like your team.
Rain jacket
Keeps your crew dry and your brand out front, even in sideways rain.
Headwear: Top-tier branding, literally
Let’s give your brand a place to hang its hat. These pieces are practical, popular, and perfect for adding a little flair up top.
Beanie
Headwear that delivers warmth, style, and just the right amount of sass.
Trucker hat
Instant cool points — no actual truck required.
Bucket hat
For the trendsetters and sun-dodgers alike — your logo, their vibe.
Drinkware: Sip, sip, hooray
Hydration with a side of brand visibility. Whether it’s morning coffee or post-meeting water chugs, these drinkware items stick around — and so does your logo.
Yeti mug
Keeps drinks hot (or cold) for hours and your brand top of mind even longer.
Enamel mug
Vintage charm meets modern brand loyalty — ideal for desks and campfires alike.
Thermos
Great for coffee, tea, or surviving morning meetings — your logo never had it so good.
Tumbler
Sleek, spill-proof, and perfect for the always-on-the-go crowd.
Tumbler with straw
Hydration meets convenience — because sipping should never slow you down.
Plastic water bottle
Light, functional, and ready to follow your brand anywhere.
Stainless steel water bottle
Keeps it cool, looks sharp, and sticks around longer than most New Year’s resolutions.
Glass water bottle
Eco-conscious, elegant, and just fragile enough to be treated like a treasure.
Bags & totes: Brand on the go
Because everyone needs something to carry their things — and if it carries your logo too, even better. These bags bring your brand wherever your people go.
Tote bag
Carries your stuff and your brand — with style and zero effort.
Eco tote bag
Sustainable, reusable, and a low-key flex for your company values.
Backpack
Professional enough for work, casual enough for travel — your brand, always on their shoulders.
Duffel bag
Spacious, sturdy, and a subtle nod that your company’s got places to go.
Stationery: Ideas worth jotting down
Good ideas deserve good paper. These branded picks are perfect for planners, dreamers, and those who still appreciate a proper to-do list.
Bound journal
For capturing big ideas, quick notes, or doodles that look suspiciously like strategy.
Spiral-bound notebook
Simple, versatile, and always ready for a meeting — or a million to-do lists.
Mouse pad
Old school? Maybe. Still effective? Absolutely. Your logo deserves desk time.
Home & lifestyle: Everyday items with extra brand mileage
Think of these as the unsung heroes of swag — useful, thoughtful, and surprisingly good at keeping your brand in people’s daily routines.
Blanket
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The unofficial mascot of remote work — warm, soft, and fully branded.
Folding stadium seat
Makes even the hardest bleachers feel like VIP seating (brand pride included).
Travel pillow/blanket
Transforms economy into luxury — or at least into something nap-worthy.
Wireless speaker lantern
Lights up the room and your playlist — yes, it really does both.
Swag for every family member (yes, even the furry ones)
Employees don’t work in a vacuum. Celebrate the whole crew — pets, babies, and all — with swag that spreads the love (and the logo).
Baby onesie
Because even future employees deserve to wear the brand early.
Dog bandana
For the office dogs and brand ambassadors with four legs and no PTO.
Socks
Cozy, quirky, and surprisingly powerful at team building (especially when they match).
Why partner with Achievers for your swag strategy?
Swag shouldn’t be an afterthought — and with Achievers, it isn’t. Our Swag Store is built to work hand-in-hand with your employee engagement strategy, making recognition feel personal, purposeful, and just the right amount of fun.
From digital rewards to custom-branded gear, we make it easy to send the right message (and the right mug) at the right time. With guided redemption, seasonal updates, on-demand printing, and global delivery — plus no hidden fees — you get flexibility without the fuss.
So, whether you’re recognizing a standout moment or just want to say, “you matter,” we’ve got the tools to make it stick — and make it special.
Ready to upgrade your swag game? We thought so.
Company swag FAQs
Key insights
- Thoughtfully designed swag reinforces company culture, creates memorable experiences, and builds a positive association with your brand.
- The right swag fosters connection and loyalty. For employees, it boosts morale and pride. For clients, it strengthens relationships through thoughtful gestures.
- Swag that resonates — such as eco-friendly or on-trend items — ensures recipients value and use the items, maximizing both engagement and brand visibility.
