How Sobeys improved operations with feedback surveys and rewards

Sobeys is a leading grocery store chain committed to delivering high-quality products and exceptional service to Canadians. Known for its focus on freshness, innovation, and customer satisfaction, Sobeys has built a reputation as a trusted name in the industry. With a rich history spanning over a century, Sobeys remains committed to providing customers with quality, convenience, and value in every shopping experience.

This commitment to their customers led Sobeys to find a unique way to improve their operations. By launching feedback using the Achievers platform into their retail support centers, Sobeys seized the opportunity to improve operational efficiencies. Their focus? Optimizing cube truck loading — a pivotal element for product freshness, cost efficiency, and overall productivity.

Recognizing the importance of engaging their workforce, Sobeys introduced dynamic feedback surveys paired with points-based rewards to spark active participation and encourage a sense of ownership among employees. In doing so, they leveraged feedback to enact tangible improvements, resulting in a substantial 12% year-over-year increase in median cube truck utilization.

Want to learn more? Read the full case study now to discover the innovative strategies behind their success.